“Somewhere someone is looking for exactly what you have to offer.”
- Louise Hay
To add on to this thought, we’d like to ask, “How will they know who you are or where to find you?” The business of branding can be a tricky one to navigate. Brand recognition ultimately leads to word-of-mouth marketing, which is the most profitable source of advertising. Here are a few simple steps to making that connection happen for your business:
Refresh the image of your brand with the help of Olive Promotions. We offer professional artwork services to help you reinvigorate your business. New logo design, refurbishing existing imagery, and embroidery file creation are just a few of our areas of expertise. Before spreading your brand out to the public, be sure it portrays an image that is timeless and memorable. Quick association will help your brand grow!
Once you’ve revamped and refreshed how your brand appears, it’s time to think through how you want that image portrayed. Whether it’s new employee apparel, customer accessories, or other premiums, Olive Promotions is the go-to avenue for you! We will assist with all of your needs, from bags to mugs to customized trinket gifting, and help you put ink to an idea! Our services for decoration include embroidery, silk screening, patches, laser engraving, heat transfer and more. Place your refreshed logo on virtually every surface imaginable.
This third piece of the puzzle is vital to marketing your brand. You need to brainstorm who your target audience is and determine how best to reach out. Without proper brand recognition, word-of-mouth marketing is virtually impossible! You need your business’ brand to stand out among the competition. A potential new customer should be able to see your product, make the connection to who you are, and ultimately take the action of getting involved with your brand. Existing customers are key as well. If a friend asks them where a product is from, it is necessary for your success that they are able to associate your brand’s name in order to make the connection for potential new business.
Write something about yourself. No need to be fancy, just an overview.