In today’s world, there are hundreds of ways businesses market themselves. From Facebook advertisements to Google Adwords, businesses invest a lot of their time and money. However, the question almost always comes down to, “Am I getting a good return on my investment?”
If you’re looking for one of the best ways to get your name out there, promotional products will enhance your marketing campaign. Promotional products are inexpensive, simple and useful. Don’t believe us? We’ve got the facts to prove it.
Let’s start off by talking about promotional products in general, then we’ll get down to the nitty gritty details. If you’re concerned about people using promotional products, you’ll be surprised to know that 8 in 10 people own between 1 and 10 promotional products. No matter what promo product you’re promoting, it’s bound to be used by someone. It’s also good to know that 53% of these people are using these promo products at least one time per week. Not only do these people own a promotional product, but they are using them as well. The average number of months people are keeping their products is 6.6.
Promo Product Effectiveness
If you’re still wary about purchasing promotional products, we’ve got some numbers that will give you peace of mind. 74% of consumers have at least one promotion in their workspace. Not only that, but 55% of people had done business with the advertiser before receiving a promotional product. People are bound to see or spread the product by word of mouth. Speaking of word of mouth, 66% of consumers pass along the promo products they no longer wish to keep. Promotional products draw as many as 500% more referrals from satisfied customers than an appeal letter alone. Friends are showing friends who then show friends. It’s a win-win situation.
Promo vs. Traditional
Now you’re probably wondering about the numbers between traditional advertising methods and promotional products. When it comes to marketing, brand impressions play a large role in measuring how your campaign is doing. A brand impression is when someone sees your brand or advertisement. Worried about spend? On average, promotional bags receive 1,000 impressions per $1, compared to primetime cable which receives 200 impressions per $1. Talk about bag for your buck. Aren’t convinced? Calendars and shirts combined receive 533 impressions compared to newspapers and magazines which receive 56 impressions. These statistics prove that promotional products are bound to receive a great return on your investment.
Summer is in full swing and it’s time to roll out the wide range of outdoor promotional products. Golf is one of the most popular activities that usually takes place in the summer. Golf is the perfect activity to socialize with potential customers and let them know how awesome your company is. Whether you’re a golf expert or a someone who’s never played, you’ll want to be prepared. Here are some great tips for utilizing promotional products for your next golf outing.
Products for the Golf Expert
These customers are loyal and dedicated to the sport. They have the latest golf clubs and shoes. What professional golfers cannot have enough of are accessories. What’s a better promotional product than a perfect fit golf shirt? You can find the perfect promotional golf shirt here. Using promotional golf shirts is the best way to accurately represent your company is the most professional way possible. Golf shirts are also long-lasting and can be worn on other occasions.
Products For Anyone
It’s no secret that golf is a sport that’s predominantly played outside when the sun is shining bright. The perfect way to combat the sun while it’s gleaming is wearing a golf visor. This is a great way to show off your company too. Visors are a great way to show off your company logo or color scheme. If you’re looking for the ideal visor you can find them here.
Visors aren’t the only gifts for the casual golfer. If the outing features clients or people who don’t normally play golf, you can give away golf bags to get them started on their golf journey. These bags are top quality and have the potential to last a lifetime. Other than golf bags, you can offer your customers golf towels. These towels are ideal for cleaning off your golf balls if they land in water.
Whether you are going to a golf outing with tons of professionals or casual golfers, you can utilize a variety of different golf promotions.
Say goodbye to the days of unorganized advertising ordering and hello to a consolidated pre-approved purchasing program for your branded merchandise.
A corporate store allows individuals from your company, organization, or group to place their own individual orders. They choose their apparel sizes and colors, based on your pre-determined selections so you don't have to worry about a misrepresentation of your brand.
These orders can be placed 24/7, and you don’t have to handle anything – imprinting, warehousing, distribution and order fulfillment. In other words, with a corporate store, you can have a simple-to-use, powerful online store for your own employees and customers to shop, which allows them to get imprinted merchandise wherever AND whenever they wish.
This not only saves you and your employees time but also allows huge savings on marketing dollars!
Take a sneak peek at what we can offer you by navigating our sample company store — keep in mind the design, branding, uniform apparel, and product catalog will be tailored to reflect your business.
Are you ready to take your business to the next level in promotion and make it easier for your employees to wear branded apparel? Contact us today to discuss creating an online store for your company!
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